Business Humor
Humor in Advertising
Although the use of humor in advertising has its origins in the early days of the business, its widespread use as an advertising strategy is a more recent phenomenon. This is the first book-length, fully integrated discussion on this popular advertising technique.
There's No Business That's Not Show Business
Say goodbye to "business as usual" - to succeed today you need show business! How do you market in today's "experience culture" - as conventional advertising grows increasingly ineffective, and customers grow increasingly independent?
Doing Business in China For DummiesŪ
Navigate China's business culture and etiquette. The fun and easy way to grow your business in China. This authoritative, friendly guide covers all the basics, from the nuts and bolts of Chinese business and bureaucracy to negotiating with your Chinese partners.
Selling in the New World of Business
Doing business the old-fashioned way is a thing of the past! Selling in the New World of Business presents a practical look at how technology has changed the way we sell and the changes an outside sales professional has to make to stay on top.
Making Sense of Humor: How to Add Joy to Your Life
Humor is serious business. It can enhance communication, relieve stress, and increase work...
Funny Business
Funny Business focuses on Meg Buffington as she sets out on a career in business. But on a dare, she performs at amateur night at a comedy club. In the audience is Curtiss Edmunds, a financial planner new to Tampa, who finds little humor is life and none in business.







